Weng Lam

Technical Expertise

Specialized in creating complex, interactive email campaigns with advanced HTML/CSS techniques

Email Development

Hand-coded responsive email layouts from scratch
Interactive email components and animations
Expert-level Outlook email client optimization
Email Design Systems and Content Blocks using Liquid Syntax

Platforms & Tools

SFMC, Braze, Responsys, HubSpot, MailChimp
Email on Acid & Litmus for cross-client testing
Adobe Creative Suite (Photoshop, XD, Illustrator)
VS Code, Figma for modern development workflows

Core Competencies

Interactive Email Components Hand-coded Responsive Layouts Taxi For Email Templates Liquid Syntax Outlook Email Client Optimization SFMC (Salesforce Marketing Cloud) Responsys Braze HubSpot MailChimp Email on Acid Litmus Testing jQuery Email Games

Industry Recognition

Award-winning email campaigns

🥇

DMA 2023 - Email Channel

Gold Award

McNuggets Heroes of Shared Occassions for McDonalds

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DMA 2023 - Email Channel

Silver Award

Bringing Disney Magic to Life Email for Disney

🥈

DMA 2024 - Email Channel

Silver Award

Disney Fanbase Builder for Disney

🥉

DMA 2025 - Customer Journey

Bronze Award

The Cunard Difference for Cunard

🥉

DMA 2025 - Travel and Leisure

Bronze Award

The Cunard Difference for Cunard

Email Portfolio

A selection of email campaigns crafted for leading brands

McNuggets® Dip Into Sauce

McDonalds UK

Interactive email featuring parallax scrolling. Part of the award winning McNuggets^© - Heroes of Shared Occasions campaign.

Disney Fanbase Builder

Disney

Interactive email campaigns to immerse the audience into the world of Disney.

Disney Magic Email Campaign

Disney

Advanced interactive email campaigns showing the audience the magic of Disney.

Disney Destination International

Disney

Interactive email campaigns promoting holidays at Disney. Worked over brands such as Disneyland Paris, Disney Cruise Line and Walt Disney World.

Hospitality Email Series

Cunard

Interactive emails and components included in the Enquirer Journey for prospective travellers. Dynamic content displayed real time in a multi stage quiz, the final outcome is unique depending on previous choices.